For many small businesses, growth starts with returning customers, referrals and recommendations. But eventually, every business reaches a point where it needs to do...
By Ugochukwu Ugwuanyi Although communications is a discipline where clarity is currency, conflation of marketing and branding is one misnomer that plagues business models....
WhatsApp has launched a three-week campaign, tagged “Power Your Hustle with WhatsApp Business”, to celebrate Nigerian small business owners and highlight how they use...
Meta has announced new artificial intelligence (AI) features designed to help small businesses analyse their performance, optimise advertising campaigns and make data-driven decisions. The...
GATEWAY Program, a major five-year initiative aimed at connecting 340,000 young Nigerians to sustainable global gig work, has commenced. The program, implemented by the...
Training sessions for the finalists of the recently launched MTN Blow My Hustle initiative have commenced. The top 100 entrepreneurs with the most convincing...