Nigeria’s leading financial institution, Wema Bank Plc., excited customers in Agege, Lagos, on Thursday, October 14, 2021, as it rewarded 2 raffle draw winners for the month of September. This was part of its ongoing customer reward campaign, the 5for5 Promo which commenced on July 1, 2021.
The promo has seen over 200 customers win cash prizes ranging from 10,000 naira to the grand prize of one million naira by conducting transactions via the digital banking platform, ALAT, and Wema’s USSD code – *945#. In August and September 2021, customers in Osun state were the first to receive the 5for5 treatment where two lucky winners became millionaires.
In Lagos, an excited 44-year-old Alade Rafiu Aliu, was awarded the grand prize of a million Naira. The welder explained his shock at the news, “When I was contacted, I was very suspicious until I was informed to come to the bank the next day. I went to my bank branch in Agege and as I walked in, all the staff began congratulating me; that was when I realised it was actually true!”
He went on to express his gratitude to the bank, “I am grateful to Wema bank, staff at the Agege branch for taking pains to track me down and ensure that I got my prize money. Since I have been banking with them, I have not had issues.”
Another 100,000 naira winner, Olaniyi Elijah Olatunde, who has been a customer for over 20 years and is a pioneer ALAT customer, applauded the bank for the promo. He stated that, “The promo is a great thing. It’s something that is making people happy and giving them a chance to improve their lives. It is also a way of letting customers know that their loyalty is not going unnoticed.”
Speaking at the cheque presentation, Divisional Head, Retail Business, Wema Bank, Dotun Ifegbogun stated, “We introduced this promo to reward loyal customers, encourage a healthy savings culture and renew relationships with old customers.
“And in the past three months we have done just that. The response across the country has been humbling.
“So far we have given over 200 customers an avenue to make a difference with their winnings. We are not only creating financial freedom but we are also providing financial literacy on how they can spend, save and invest their winnings wisely.”
Over 10 million naira has been won in the 5for5 promo – a nine-month-long campaign that will continue to reward customers till March 2022. Over 31.5 million naira will be awarded when the promo ends next year.
L-R: Divisional Head, Retail Business, Wema Bank Plc, Dotun Ifebogun; 5 for 5 promo one million naira winner, Alade Rafiu Aliu and Head, Retail Cluster, Ikeja 1, Wema Bank Plc, Olukayode Adebayo at the 5for5 promo cheque presentation in Lagos on Thursday, October 14, 2021.
